February 7, 2013 | 1 Comment
Designed by Italic | Country: United States
“Daytrader is a really funny and educational game created by Samir Lyons. It’s a financial board game that brings you the thrills and chills of investing in the stock market but without real risk. It’s simple, educational and fun.
Italic was enlisted to give Daytrader a unique and playful look & feel. The design draws inspiration from classic American business signage and simple currency-like illustrations as a tribute to the golden age of finance and Wall Street. The Americana feel to the game adds a warm, approachable simplicity to the chaotic and complex world of economic affairs. Daytrader is designed so a wide range of people can enjoy the experience of playing, from families around the dinning room table, to finance gurus, students, board game geeks and beyond.”
February 7, 2013 | 0 Comments
Designed by &or | Country: Canada
“As Orontas grew in terms of product offerings we realized that we weren’t going to be just a chemical company anymore because our philosophy – to make well-designed, responsibly-made, technical products – extends beyond that and we felt our existing brand reflected us as “oil company” too much. As a result, we needed a brand that could work on many different types of products and apparel and in many different counties and languages, so we made the switch.”
February 7, 2013 | 1 Comment
Designed by Morgan Sterns | Country: United States
“Alchemy is defined as a form of chemistry and speculative philosophy practiced in the Middle Ages and the Renaissance and it’s concerned principally with discovering methods for transmuting baser metals into gold and finding a universal solvent and an elixir of life.
In an attempt to bring a modernized design approach to the ancient practice of alchemy, I created a fictitious brand called Alchimia for my MFA graduate package design class. The prompt was to conceptualize and develop a survival kit and instead I opted to create a high-end kit for the modern day alchemist.
Embossed black and gold lettering on fine linen paper give each piece of the kit a luxurious feel while the black on black treatments keep the package design modern, simple, and elegant.”
February 7, 2013 | 0 Comments
Designed by Two Create | Country: United Kingdom
“Two Create were challenged to modernise the No7 aesthetic to appeal to their existing loyal followers whilst opening the doors to new. They were also asked to consider global appeal, as No7 is now sold in nineteen International markets worldwide. In addition, the designers were asked to add more coherence across sub-categories, to improve navigation at the point of sale, and in use, functionality and practicality where necessary.”
February 6, 2013 | 6 Comments
Designed by Milena Włodarczyk | Country: Poland
“This packaging for flowers helps in a quick and convenient way to transport them without compromising their natural structure. The project is made from one piece of corrugated cardboard, which by proper bending becomes a stable structure able to transport various types of flowers. The packaging can also be used as outdoor advertising for florists.”
February 6, 2013 | 2 Comments
Designed by mousegraphics | Country: Greece
“Τhe brief: we want our high quality products to become the preferred choice for beauty concious women.
Τhe target audience: women who are well informed and prefer not to spend on highly advertised products.
The design: what we needed to convey through the identity and packaging design of this range of products was trust and intimacy. It targets women within the very environment of beauty care and we decided to make this environment part of the design concept. Youth Lab is, by language and symbol choice, a straightforward reference to a personal laboratory, a place where each individual is treated specially and with the proper, tested materials. The retro futuristic character of the lab tube and the thin, elongated type font speaks of scientific seriousness, while the choice of fluorescent colors on rough carton paper, suggests calculated boldness and personality. The result is a product that is familiar but not boring, trustworthy but also linked with research and experimentation.”
February 5, 2013 | 5 Comments
“This Limited Edition Ouzo particularly reflects an old restorative formula with a proprietary blend of herbs and botanicals in high-proof alcohol and redistilled in a combination pot and column stills to deliver the original 1929 formula “true-to-botanicals experience” of Thoukis Kiprianou, founder and master distiller.
The label depicts the main ingredient , the anise plant (pimpinella anisum) of this unique aromatic spirit in an elegant way.”
February 4, 2013 | 0 Comments
Designed by Abby Norm | Country: Sweden
“Hornstull Brewing Society is a dedicated group of people with small egos and big dreams. Together, they are united by their love of beer and Hornstull.
Hornstull Honey Amber is their bottled tribute to Hornstull, a neighbourhood in southern Stockholm, Sweden. The beer has a special character, unique blend and unpolished qualities. Just like the area itself.
It’s an amber ale with honey from a local beehive, brewed by Pangpang Brewery exclusively for Hornstull Brewing Society.”
February 3, 2013 | 2 Comments
“Verso is latin and means reverse, as in the backside of a painting or the back view of a dress. It is what is normally hidden underneath, the mirrored view. In a metaphorical sense, you could say it means going your own way, being different. And Verso is a very different kind of skincare. It has a unique and patented formula called Retinol 8 that helps the skin cells to mimic how young cells behave, effectively reversing the signs of aging.
The Verso Skincare brand identity & packaging design was developed for over a year by Today Creative: Susanna Barrett Creative Direction, Mattias Börjesson Brand Strategy, Tom Miller Senior Designer and Torbjörn Kihlberg Designer. Web development by Emil Olsson.”
January 28, 2013 | 5 Comments
Designed by The Graphic Order | Country: Australia
“Consisting of 38 different fragrances, this packing design is for scent branding company Air Aroma.
Each fragrance was given it’s own unique icon, combined with simple clean type this allows customers to easily identify each scent at a glance while standing out on the shelf from other brands.”