Lovely Package

Curating the very best packaging design

Michelberger Booze Company

January 12, 2012 | 2 Comments

Designed by Michelberger Hotel | Country: Germany

“The Michelberger Hotel is a hotel in Berlin which has a design studio inside as part of its business. The studio does all the design work for the hotel and for its many other projects. We’ve been in Creative Review and D&AD amongst others.

Brief: The Michelberger Hotel together with The Preussiche Spirituosen Manufaktur in Berlin, have partnered up to create a new brand – the Michelberger Booze Company.

For our first product, we have created a pair of herbal schnaps drinks based on two old, forgotten recipes. Michelberger 35% is a golden liquid, a herbal liquor, smooth, earthy and warming and Michelberger 45% is a herbal distillate, clear, airy and invigorating.

The drinks are a complimentary pair, so the designs are more or less a symmetrical reflection of one another. The brand lives in the world of old German fairytales and so one bottle is set in a forest and the other in the mountain so as to reflect the qualities of the respective drinks. A drink is like a mask, it lets you feel something else or even become someone else, and so the visual concept is based around two masks – a wolf in the forest and a bird in the mountains.”

Cass Art

January 11, 2012 | 4 Comments

Designed by Pentagram | Country: United Kingdom

“For the last 10 years Pentagram’s Angus Hyland and Cass Art have worked together to shake up the traditional art materials retailer with a completely different approach to selling and design. Cass Art are now launching their first product range of pads. Their immediate and aspirational styling exemplify Cass Art’s mission to ‘fill this town with artists’.”

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Intuition Ale Works

January 10, 2012 | 1 Comment

Designed by DeRouen & Co. | Country: United States

Intuition Ale Works of Jacksonville was just ending a very successful first year (during which its customers could only buy its beer on tap), when owner and head brewer, Ben Davis approached Texas-based DeRouen & Co. with his vision of being the first Florida craft brewery to package beer in cans. Long associated with college kids and bad beer, canning beer actually provides better taste quality and is better for the environment. DeRouen worked closely with Davis to develop packaging that extends the brand and evokes their handmade and sophisticated personality. I-10 West Coast, represented by a cross-country interstate, speaks to Davis’s connection with the beach lifestyle on the East and West coasts; Jon Boat Coastal conveys the joy of fishing (with a fresh, cold beer in hand) in the coastal waters around Jacksonville; and The People’s Pale Ale label represents the demand for a great American-style pale ale.”

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Lamiturri

January 10, 2012 | 2 Comments

Designed by (calcco) | Country: Spain

“The Lamias are mythological characters often described with bird feet or fishtail. Typically female, and of extraordinary beauty, the Lamia used to live in the rivers and in the fountains, where they used to comb their long hair with coveted golden combs. Inspired by these characters, Lamiturri is built upon a circular design, a label which invites to be rotated, with an illustration stamped in gold which fills the label from end to end.”

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Hopper Whitman

January 9, 2012 | 2 Comments

Designed by Stranger & Stranger | Country: United Kingdom

“Hopper Whitman is a beer swilling cricket whose dubious dress sense changes with the seasonal ales. Winter beer is just out where he’s tooled up in thermals.”

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5 Olive Oil

January 9, 2012 | 10 Comments

Designed by Designers United | Country: Greece

“Brand identity and packaging design for a new premium quality series of Greek extra virgin olive oil. 5 stands for quintessence in olive oil.”

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BRND WGN

January 8, 2012 | 3 Comments

Designed by BRND WGN | Country: Malta

“What better way to celebrate a year ended than to put the highlights of 2011 in ink on paper and wrap it around our very own hand picked Private Estate Selection, Cabernet Sauvignon from 2007. It’s been a while since we worked on a publication so we really enjoyed working on this project and printed two versions, one on standard news print paper and the other on the same salmon hue paper used for the Financial Times.  Our top clients and friends got a numbered bottle of which only 100 were produced whilst we also sent a copy of BRND NWS (as we aptly called our news paper) to other contacts of ours across the globe. We had some great feedback and will probably publish BRND NWS again.”

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ENNA

January 7, 2012 | 6 Comments

Designed by Nemanja Čubrović | Country: Serbia

“Package for energy drink ENNA. Made to appeal mostly to the population of skaters and gamers. The work included complete corporate identity.”

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Austin Beerworks

January 6, 2012 | 2 Comments

Designed by Helms Workshop | Country: United States

“Workshop teamed up with the group during its genesis, working closely with the founders on naming, brand development and an extensive brand identity system including packaging, advertising and the company’s online presence.

The primary goal in developing the brand was to build a unique expression of the brewery’s brash personality and bold, crisp brewing profile. A second goal was to help the group make a substantial impact in a market quickly filling with new breweries.

We noted that in a town with eight craft breweries in development, no one had claimed Austin as part of their name. Austin Beerworks was born.

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Puxxle

January 6, 2012 | 7 Comments

Designed by YOYO | Country: Spain

“Imagine what it would be like to take a bath with a shark, to have a cactus that doesn’t sting or to laughingly reach into an alligator´s mouth. Pixel by pixel, you can create, let grow and have your dream come true.

The Puxxle makes everything possible. The Puxxle is born out of the fascination that two sisters have for games. From childhood on, Catarina Lente and Luisa Lente pass most of their spare time with puzzles, imagining characters and inventing games. With the emergence of the Spectrum, they discover a new world and later on, with SimCity2000, their fascination for pixel-constructions begins.

Specialized in Graphic Design, Product and Web, in 2004 they found the design company YOYO. After years of work and many different projects, it is with pixel-projects that they imagine what it would be like to lift the pixelized universe from the screen into the real world. Composing in pixel is not solitary work in the computer anymore, but rather a game, a pixel puzzle, where both of them can intervene pixel by pixel and where everything is possible.”

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Lovely Package

Curating the very best packaging design


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