Lovely Package

Curating the very best packaging design

Karlsson’s Vodka

March 9, 2009 | 2 Comments

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Designed by The Brand Union | Country: Sweden |  Fonts used: Helvetica, ITC Garamond, Trade Gothic

“Most people would probably have been satisfied with such an outstanding career, and rested on their laurels – but not Hans. On the contrary! Instead, he left the ad agency and started Brindfors Design, from 1999 part of Enterprise IG Group. And with his creative direction for Karlsson’s vodka perhaps starting a new chapter in the Swedish vodka story.”

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Chain of Fire

March 7, 2009 | No Comments

chain

Designed by Public Creative | Country: Australia | Font used: Serlio

“The new brand from Robert Oatley Vineyards features Vulcan (the Greek god of volcanoes) representing an extinct chain of volcanic mountains located in the regions from which the wines are sourced.”

Inkwell

March 5, 2009 | 2 Comments

inkwell1

Designed by Mash | Country: Australia | Fonts used: Priori Sans

Inkwell approached Mash to rejuvenate their wine packaging and brand identity. The ink splatter forms the central part of the brand identity and packaging. Logo type was kept simple and used on a neck label to keep separation between the type and the strong yet simply presented ink imagery. The label shape reflects the open pages that would create such a pattern. Uncoated stock was used with 2 levels of high build gloss varnish on the ink area, giving the label a three dimensional feel.”

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Rioja Ysios & Ion Fiz

March 5, 2009 | 1 Comment

ysios

Designed by Supperstudio | Country: Spain

“The latest collection of Ion Fiz presented this week at Madrid Fashion Week has a very singular novelty, came the birth of the first fruit of the union between a designer’s inspiration and know of a great winemaker. A 2005 vintage wine author, elegant but with a heel, designed, dressed and labeled by the enfant terrible of Spanish fashion.”

First Drop Wines

March 3, 2009 | 1 Comment

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Designed by Mash | Country: Australia

“Over the past year Mash has been working with the award winning First Drop Wines to produce a variety of labels. Featured here are Jr Gantos, The Red One, Mothers Ruin and Two Percent. Mash worked with San Francisco based Illustrator Rueben Rude who helped illustrate the Two Percent label. Stay tuned for two more First Drop projects. Currently a work in progress that includes a flagship product; said to be the holly grail of wines”

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Capel Vale Debut

March 1, 2009 | No Comments

capevale1

Designed by Public Creative | Country: Australia | Fonts used: Neutraface, Formal Script

“Capel Vale Wines new contemporary range of wines is aimed directly at the unpretentious customer – fresh, drink now wines which are sold throughout the world.”

Great Divide Brewing Co.

March 1, 2009 | 3 Comments

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Designed by Cultivator Advertising & Design | Country: United States | Fonts used: Knockout, Freehand 521

Brief: Convey superior quality, hand-crafted beers. Original: Mixed letter sizes suggest too casual approach to brewing. Individual beer icons, including mountain biker, rock climber, skier, are Colorado cliches. Redesign strategy: Overall block letter identity implies unapologetic, strong-flavored brewing style. Within overall line, individual beers are characterized by whimsical, cutout silhouettes.”

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Trixey Gentleman’s Club

February 28, 2009 | No Comments

trixey

Designed by Nine99Design | Country: Israel

“Branding for an art-deco, Chicago jazz club style restaurant. The logo is written in a new font, specifically made for this project, inspired by the Chrysler building. The branding consist of different sets of block typography over art-deco patterns and frames, trying to import the style into modern Hebrew.”

Small Gully

February 27, 2009 | No Comments

smallgully

Designed by Mash | Country: Australia

Mash has been lucky enough to develop 3 ranges of Small Gully wine and  re-vamp another 1. Pictured here are wines from the Formula and Concoction range. Stephen Black is the man behind the Small Gully range and served as Mash’s inspiration for these wines. Mr.Black was a accomplished chemist in a past life developing ground breaking antibiotic medicines, hence the old chemist ’Formula’ notes and imagery based on the old medicine.”

Estate Black

February 26, 2009 | 1 Comment

black

Designed by Sons & Co. & Robert Jamieson | Country: New Zealand | Fonts used: Minion

Lovely Package

Curating the very best packaging design


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