Steven Noble illustrates the new Kraken Rum label, "The Kraken vs. Sydney," featuring the Beast devastating Sydney Harbour Bridge. The artwork, showcasing bespoke label shapes and

Good Barrel Distillery teamed up with Firstbase, a Delhi-based branding agency, to create packaging designs that would highlight India’s new wave of thinkers and risk-takers. The

Maison Ferrand teamed up with The Rooster, a Pasadena-based creative agency, to create packaging designs that would highlight “the very essence and beauty of Fiji Islands.”

The packaging reflects the Carnival vibes with its layered illustrations. The metallic foil and color palette reflects the “mix of different cultures and traditions” seen in

Designed by the Paris-based creative agency Appartement 103, the new edition of Cihuatan focuses on highlighting the “essence and Mayan heritage” of the brand. Not only

From the bottle to the label, the packaging oozes sophistication. The Cachaça is made from locally sourced ingredients, and that reflects in the packaging of the

“The design also features a dramatic tear through the heavy paper label, graphically telling the story of the oceanic divide and the rum’s journey between the

“The visual style for the label design of Mad Kaper rums is designed in the style of pirate posters and adventure novels… the stylized illustration of