Lovely Package

Curating the very best packaging design

Cafe Di Napoli

February 26, 2010 | 2 Comments

napoli

Designed by Gregory Hubacek | Country: United States | Fonts: Trade Gothic, Neutra Display Titling

“Serving traditional pizza, pasta, salads and other options, Cafe Di Napoli is the oldest Italian restaurant in the twin cities. After moving from its original location, the restaurant wanted to rebrand themselves as more of a quick lunch option for skyway travellers rather than a full service sit-down experience.”

Continue…

Urban Fruit

February 26, 2010 | 1 Comment

uf

Designed by B&B Studio | Country: United Kingdom

Coloured gussets deliver a bright splash of colour while allowing the front of the package to stay very minimal in nature.

Continue…

Butterfield Market

February 25, 2010 | 3 Comments

butterfieldcups2

Designed by Christine Celic Strohl at Mucca Design | Country: United States

“An Upper East Side temple to luxury foods since 1915, Butterfield Market is a family-owned retail grocery famous for its superior quality food and outstanding customer service. With the addition of a new catering division, they needed guidance in creating a scalable, cohesive identity to facilitate the projected growth of the enterprise from a localized phenomenon to a widely recognized brand, with the potential to go national.

Continue…

The Balcony Gardener

February 21, 2010 | 4 Comments

gardener1

Designed by Chloe Dunne | Country: United Kingdom

The Balcony Gardener sells a unique range of packaged seeds for small gardens.

Continue…

Bjørklund

February 16, 2010 | 2 Comments

bjorklund1

Designed by Strømme Throndsen Design | Country: Norway

“A classical symbol of Norwegian invention and design. From deficit to surplus.”

Continue…

Løvenskiold

February 10, 2010 | 2 Comments

lovenskiold1

Designed by Strømme Throndsen Design | Country: Norway

Fresh premium elk products dressed in beautifully designed and simple packaging.

Continue…

Vivels Bread

February 9, 2010 | 1 Comment

vivels

Designed by <a href="http://w

cure of vitiligo

ww.dancemade.com/” target=”_blank”>Jens Nilsson | Country: Sweden

A beautiful and simple concept for bakery packaging. We like how the packaging showcases the bread inside rather than obscuring it.

zp8497586rq

Lærdal Grønt

February 5, 2010 | 2 Comments

laerdal1

Designed by Strømme Throndsen Design | Country: Norway

Unique branding and clean sophisticated package design for Lærdal Grønt fruit farmers.

Continue…

Selfridges & Co

February 4, 2010 | 7 Comments

se1

Designed by Dave Richmond | Country: United Kingdom | Font: Trade Gothic

“A re-branded food range that echo the store’s forward thinking and contemporary attitude towards retail. Although there were over 100 own brand products within the store it was somewhat unrecognisable and lacked shelf presence. Our approach was to create a range that was unique; that did not follow any traditional sector cues. Colour coding everything black would make an incredible statement with only the type to reflect what was inside for example strawberry jam would have pink type. The typeface use

Popupdomination By Michael Dunlop

d was trade gothic range left and all the same point size across the range where possible. This ensured clarity and uniformity.”

Continue…

Lejonet & Björnen

January 28, 2010 | 2 Comments

Lejonet & Björnen ice cream

Designed by Motherland | Country: Sweden

“Swedish brand Lejonet & Björnen has been producing premium ice cream since 1977. In 2009, Lejonet & Björnen’s new owners developed the brand further, among other things focusing more on being environmentally friendly and locally produced. In connection with this, the decision was made to recharge the brand to reflect this change.

The challenge with this rebranding was to keep as much as possible of the existing brand identity, and at the same time deliver a new, familiar but refined, brand experience. Tradition and heritage, paired with modernity and fresh thinking. The visual identity builds on and updates the heraldic theme of the brand’s old logotype, and combines this with modern colours and typography.”

Continue…

Lovely Package

Curating the very best packaging design


Sponsors