Lovely Package

Curating the very best packaging design

Suavinex

August 16, 2011 | 1 Comment

Designed by Estudio Mllongo | Country: Spain

“The ‘Feeding Collection’ is designed especially for children, taking into account their needs and adapting to them.  We have developed a packaging suitable for each specific product, transparent and visible through each one of its faces. Icons, textures, typography, illustration and images have been specially created, resulting in a visually attractive packaging”

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Student Work – Roza Gazarian

August 8, 2011 | 1 Comment

Designed by Roza Gazarian | Country: United States

Package redesign of telephone cables and cable clips purchased at a 99¢ store.”

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Heath House Number Tile

August 3, 2011 | 1 Comment

Designed by House Industries | Country: United States

“For the Heath House Number tile package design, we thought it would be best to let the numbers do the talking. A pattern of Eames and Neutra tile artwork was laid and grouted on French Paper then wrapped onto kraft board lids and bases by Michigan City Box Company.”

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Graphic-ExchanGE Coasters

July 28, 2011 | 7 Comments

Designed by Fabien Barral | Country: France

“The first idea was to create coasters as a self promotion, but as people really liked the coasters I reissued them in 2 colors and also created a special package. Letteramagica in Poland proposed these nice wood boxes. The only wayt to get them is by supporting my blog Graphic-ExchanGE.”

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Student Work – Academy of Art University

July 20, 2011 | 5 Comments

Designed by Adam Deleeuw, Laura Davis, Phoebe Mak & Harshyla Singh | Country: United States | Fonts: Gotham, Tungsten, Garamond Premier, Clarendon, URW Wood Type, FIdo

“We are students at the Academy of Art University, San Francisco. The following group project was done for Michael Osborne’s Package Design 4 class.

The assignment was to rebrand Costco, keeping in mind a brand matrix, that consists of a “House of brands” and “Branded house.” Kirkland being the dominant private brand for Costco was considered the “Branded house” and a line of hypothetical private labels were designed for the “House of brands.”

Within Kirkland, we categorized the brand into six lines:  bath, cleaning, paper goods, apparel, home and food products. Within the hypothetical private labels, we created the following : Ollie’s Baking Co. which is Costco’s bakery and cafe, Counter 74, a premium line of chef quality kitchen equipment, and Noc Noc which is an eco-friendly kid’s line. The entire project consisted of almost 80 – 100 fully comped items.”

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Acrilex Decor Paint

July 19, 2011 | 4 Comments

Designed by Da Urca Comunicação | Country: Brazil

“Market leader in Latin America in the segment of art materials, the company Acrilex sought to differentiate the point of sales and create greater added value in the Decor Paint product packaging. The solution was the upgrading of the brand and a complete redesign of their packaging.”

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Torché

July 5, 2011 | 3 Comments

Designed by Gerardot & Co. | Country: United States

“Wine lovers and consumers of all packaged goods are becoming more and more aware of the impact of their purchase decisions. Products that “walk the walk” make it very easy and convenient for consumers to live a more sustainable lifestyle.

Torché is a sustainable wine that cares about the earth. So of course the box and bottle labels were designed to be printed on 100% post-consumer paper. But what really makes this wine unique is what you can do when the bottle is empty. Each bottle of wine includes hardware to create a mountable tiki torch for your back yard. Sustainability can be so cool.

This idea really “caught fire” (no pun intended) when we featured a blog post about how to make your own back yard tiki torch by repurposing empty wine bottles. Over 600,000 visitors + 2,000 Facebook “likes” + 42 tweets and countless retweets since the blog post originally debuted.”

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Student Work – Ric Bixter

July 1, 2011 | 17 Comments

Designed by Ric Bixter | Country: United Kingdom

“The brief was to go into the pound shop and pick out something that seemed dull and completely re think the packaging of it. The idea is that the elastic band in the middle squeezes in the box and the strong the band, the most the box is squeezed.”

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Student Work – Melissa Ginsiorsky

June 14, 2011 | No Comments

Designed by Melissa Ginsiorsky | Country: United States

“Fancy Fins is a line of quirky decorative craft scissors that is guaranteed to make a splash with artistic youngsters. The packaging itself acts as a safe and reusable carrying case with an easy lock system, and reveals the cut pattern of each pair of scissors through patterning and use of a die cut.”

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Endeavour

May 29, 2011 | 1 Comment

Designed by KIRK+MAARBJERG | Country: Denmark

“We are two chefs (Mikkel Maarbjerg and Nikolaj Kirk) who since 2007 have worked on our own series of knives, called Endeavour. Together we run Kirk+Maarbjerg, which is a Scandinavian company, based in Copenhagen. Today, the Endeavour knives are sold in select stores in Denmark, England, Finland, Germany and the United States.

The expression in Endeavour series is sought to be young, urban and funky in a minimalistic fashion – simply because it appeals to us as individuals. The basis for the design is found in the mixture of the strict expression and the more flamboyant style that we have experienced in our chefs-world in the two opposites of the Michelin- and street-kitchen.

Endeavour is exclusively our design. Our experience over many years in the kitchen and our approach to aesthetics has shaped both the knife-series, but also the packaging. The basic idea behind the boxes is to convey the feeling of an experience when un-packing a new Endeavour knife. The hope is that one is almost starving for the content, even before you get the box opened, just as we ourselves know it from some electronic gadgets.

We believe that we have managed the task of bringing together the experience from quality gadgets with the gastronomic world, so now we look forward to hearing what our customers think.”

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Lovely Package

Curating the very best packaging design


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