October 15, 2012 | 1 Comment
Designed by Nick Yates | Country: United Kingdom
“University brief – Packaging design for a pub game invented by a University tutor. The aim of the game is to draw celebrities using matchsticks (example included – it’s Joan of Arc by the way). The winner is the person who can create their celebrity using the fewest matches. The losers buy the beers.
Match boxes come in 4 hand screen printed colours; black, magenta, turquoise and fluorescent red with a foil blocked match on the front. Box tray made from metallic gold card.
It’s the ultimate pub challenge”
October 10, 2012 | 1 Comment
Designed by Kristian Mjøset | Country: Norway
“This dark beer is brewed using smoked malt grown in the Ravenhof Castles courtyard to give it a rich and strong smoky flavour.
The label itself is laser engraved on the bottle. A metallic purple colour is used to give it a premium, yet dark and gritty feel. The carrier pack is simple and consistent with the visual style of the brand. The handle incorporates the shape of the logo and the bottle opener is used as a give-away and to strengthen the carrier pack.”
October 8, 2012 | No Comments
Designed by Camilla Edvardsen | Country: Norway
“Piquant is a premium Belgium cherry beer. Taking the best of Belgian brewing traditions and combining them with modern and innovative brewing techniques Piquant manages to introduce a new exciting beer, yet maintains the quality of the traditional Belgium beers we all know and love.
Everything about piquant links up to it’s taste. From the shape of the bottle, to the colour scheme down to the name itself it all reflects it’s core ingredient: cherry. Even the carry pack holds the bottles so it form the shape of a cherry.”
September 11, 2012 | 4 Comments
Designed by The Unitas Reputation Agency | Country: Canada
“Quality. Craftsmanship. Integrity. The Waterloo Brewing Co. offers authentic craft beers from one of Canada’s first authentic craft breweries. Brewed using only the finest quality ingredients, Waterloo Brewing Co.’s new line of traditionally made ales, ambers and darks offers real craft beer character. The new design reflects the hardworking character of the brewery and the industrious nature of the Waterloo region.”
August 27, 2012 | 1 Comment
Designed by SAA Design | Country: United Kingdom
“SAA were tasked with creating a distinctive packaging solution for the Shepherd & Neame ale classic collection. A collection based on 18th century IPAs which relied on generous hopping to protect exports during arduous journeys, this modern incarnation retains the strength, body and strong hop character which is synonymous with this beer’s provenance.
Harking back to 18th century label design we created typographic executions that also reflected the individual taste and flavour of each ale.”
August 24, 2012 | 2 Comments
Designed by Insight Design Studio | Country: Serbia
“King Louis Bier is a young German (Bavarian) beer for young people. Bavaria is one of Germany’s very unique states with strong traditions (“Lederhosen”, “Oktoberfest”, the Alpes mountains, etc.). The historical person of King Louis (“Koenig Ludwig II von Bayern” / King Louis II of Bavaria – last century’s famous Bavarian king) represents this tradition.”
August 6, 2012 | 5 Comments
“Justin Hawkins is the co-founder and creative director of Churchkey Can Co. Churchkey Can Co. began as the desire to experience a great beer in a simple can as the generations before had. Quickly realizing the flat top can – introduced in 1935 and a standard in the beer industry until the pull-tab came to market in the mid-1960s – was all but a memory, Hawkins and co-founder Adrian Grenier set the wheels in motion to found Churchkey Can Co. We strive to bring you the most original beer can experience you have ever had by making a quality craft beer in the original flat top beer can. Justin designed the graphics for the flat top can and logo, as well as the six-pack packaging. Additional company info attached.”
August 3, 2012 | No Comments
Designed by Riley Cran | Country: United States
“Founded in Spokane Washington in 1993 by Mark Irvin, No-Li Brewhouse is a craft brewery which expanded to bottling in early 2012.
Originally named Northern Lights, I was contacted in Winter 2012 by former Fat Tire strategist Greg Owlsley and former Deschutes Brewery (and craft beer guru) John Bryant, about re-naming the brewery ‘No-Li’, rebranding the company completely, and creating its first bottled brews.
This main company mark references the Spokane Gondola, a series of Tram cars installed for the 1974 World’s Fair, an event of lasting esteem in the city, and something we took much inspiration from.”
July 17, 2012 | 2 Comments
Designed by Ostecx Créative | Country: Poland
“Lady Blanche, Rowing Jack and Black Hope are first three beers brewed by AleBrowar, a new contract initiative from Poland. Brand has made its debut in may 2012 and from the beginning it bet on widening of horizons of Polish consumers. Which applies to both, brewed beer styles and graphic design of the project. That’s the reason why we can see characters of bearded woman, oar-handed pirate and crazy prospector of new flavors on the labels of Witbier, India Pale Ale and Black India Pale Ale.
Names, packages and all materials that promote new brand was created by Ostecx Créative, advertising agency, which share beer passion of its clients. An inspiration for creating illustrations and designing of labels was history, origin and ingredients of first three beers. Agency also cared about expressing the character of AleBrowar project, which tries to foment a beer revolution on polish brewery market, started by craft and contracted breweries from the USA.”
July 13, 2012 | 3 Comments
Designed by TSMGO | Country: Spain
“The task provided by the Project Management Team (TSMGO) to the Design Team (Estudio Moruba) was to create a visual poem that would give personality to each of the creations of Mateo & Bernabé with a graphical design both recognisable and full of meaning.
Each of the varieties of beer would have the personality of a saint (without the liturgy or religious components) to make them more personable. The characteristics of each variety would be seen more clearly and would tell the story of each Saint associated with the place of which he is patron, to invite the commemoration of the saint’s day.”