November 13, 2015 | 1 Comment
Designed by Robot Food | Country: United Kingdom
“Rice pudding is rising in popularity, and to coincide with the trend, The Hain Daniels Group has launched Naughty But Rice, a vibrant new brand with a bit of a twist. The clue’s in the name. Naughty But Rice brings pud lovers all the heart and soul of traditional rice pudding with a deliciously contemporary edge.
Leeds-based brand and design agency, Robot Food, are well-known for their daring challenger approach, and were asked to help create the brand look, feel and packaging. Leaving behind the tired, whimsical category cues of old, the team came up with the strap-line, ‘Rice pudding. But not as you know it’, and got to work on a strikingly indulgent aesthetic that deliberately disregards the category’s moody, rather serious look and feel.”
November 11, 2015 | 1 Comment
Designed by Izvorka Juric | Country: Croatia
“Croatia in a Box is a new brand in the of tourism and gastronomy sector. Croatia in a Box delivers high-quality Croatian products in the product line of gift / souvenir packaging and in the future through a chain of “pop-up” stores. The project includes the creation of verbal and visual communication, visual identity and the design of the packaging systems / packaging line of gift boxes for various combinations of product packages. Communication is primarily oriented to tourists with more purchasing power, who travel through Croatia for business or pleasure, looking for a souvenir / gift representing Croatia in a different and fresh way. On the other hand there are Croatian citizens who look for an interesting, valuable and a representative present.”
November 11, 2015 | 0 Comments
Designed by ButterlyCannon | Country: United Kingdom
“To kick off the 2015 holiday season, Chandon gave ButterflyCannon the opportunity to give their Blanc de Noirs sparkling wine a fresh, festive and shareable new look, that was perfect for parties, gatherings or even nights in with ‘besties.’
The bottle is wrapped in a shrink sleeve showcasing a series of playfully festive messages in the same contemporary tone of voice as Chandon’s female millennial consumers. Wrapping seamlessly round the bottle and designed to invite and maximise the opportunities for sharing on social media platforms, these messages reflect the fun, spontaneous spirit of the brand and its 2015 festive communication platform, #BestieWishes.”
November 10, 2015 | 2 Comments
Designed by Tennessee Stillhouse | Country: United States
“Chattanooga Whiskey 100 is the first whiskey to be legally produced in Chattanooga in 100 years, officially ending prohibition in this city – It has been illegal distill spirits in Chattanooga since 1915, a city which was once home to almost 30 distilleries in the downtown area.
This limited edition unaged whiskey, or “First Taste,” was made in a 100 gallon still, proofed to 100, which came to a perfect 100 cases.
To celebrate Chattanooga’s official end of prohibition, Chattanooga Whiskey has been using the tagline “Whiskey to the People” – So to illustrate this, without literally saying it, we illustrated a scene from the end of prohibition in 1933 – representing Chattanooga’s end – And printed the illustration on the back of the bottle, so the people came though the white whiskey.”
November 10, 2015 | 0 Comments
Designed by The Kitchen | Country: Sweden
“The work is for a small craft brewery based just outside of Stockholm called Brewing Költur. Being a small start up with obviously no budget they asked for a label that they would be able to update themselves with low design abilities needed.
What we came up with was quite simple, and the answer was given to us in their name. Their name is a play on the words Brewing Culture (Brewing Kultur), they simply changed culture to Költur, ÖL in English means Beer, so this to us defined what the label should look like. We chose two (well crafted) low cost typefaces to reflect their first two beers, putting emphasis on the work ÖL and placing it on the front of the bottle. Simply stating ‘this is beer’.
The simplicity of the design means that the client from now on is purely in control of the whole beer process, from brewing to final labelling and design of the product. All they need to do is to choose a font that represents their beer and place the ÖL on the front. In this way is becomes for them a very natural experimental progression.”
November 9, 2015 | 2 Comments
Designed by Studio–JQ | Country: United Kingdom
“I’ve always been fascinated with crisps packaging and ahead of starting a new packaging project this week, I wanted to give myself a quick fun branding exercise. I wanted to develop my own brand ‘QUINTINS&CO’ and to give it a modern edge and look with catchy brand names and a lively and diverse colour range. Supporting this are abstract shapes and symbols to finish the look. What’s your favorite flavour?
November 9, 2015 | 0 Comments
Designed by Studio h | Country: United Kingdom
“Studio h has redesigned the brand identity and packaging design for Kiki Health natural foodsupplements. With a range of over 40 premium supplements, the challenge was to give Kiki Health astrong voice and clarity of product communication in the confusing and crowded supplements market.”The tabular format with science lab typography was designed to complement Kiki’s apothecary stylebottles. The flexibility of the system also makes it easy to add products to their fast growing range”says Rob Hall, Creative Partner, Studio h. The cross/plus icon replacing the T gives a playful dynamicto the understated brandstyle and emphasises the efficacious nature of the brand.”
November 9, 2015 | 0 Comments
Designed by VOLTA | Country: Portugal
“Sandeman challenged VOLTA to create a tourism multi pack of 5 mini-sized Porto wine bottles, for some strategic POS, Sandeman Cellars and Dutty Free’s. VOLTA should use Sandeman’s early 20th century iconic advertising materials, such as Jean D’Ylen’s “The Centaur” or Loxton Knight’s “Femme Fatale”, and incite customer’s to buy it as a gift for their family and loved ones.
VOLTA decided to create a customizable pack, resembling a postcard. The person buying the Tourism Pack could write a message in the front and address it to the person receiving the gift. With premium finishings, we ended up producing two postcard packs and a generic one, with Sandeman’s iconic symbol, the DON, as the protagonist.”
November 4, 2015 | 0 Comments
Designed by Scandinavian Design Group | Country: Sweden
“Challenge: since 2003 Blossa has launched an annual limited edition of glögg (mulled wine) with a new flavour and design. The launch is considered one of the prime happenings for Swedish glögg lovers. For many years, Blossa held an unthreatened position in new and innovative mulled wine flavours. Today, this is not the case. Competitors have started to catch up and launch their own versions of unexpected flavours as a means of competition. So what could we do to vitalize the brand further and manifest the position as a market leader?
Solution: when starting working with Blossa for the 2011 edition we created a design concept that could evolve and develop with each new annual release, moving the brand into a larger context beyond the packaging design and the perception of a traditional Christmas drink. The concept is based on new and interesting places where Blossa travels to find inspiration and exciting flavours. Coordinates on the bottle guide us to the exact destination that has inspired this year’s flavours.The taste of Blossa 11 is coffee, Arabica. A challenge every year is to find those right ingredients and flavours that goes perfectly with the traditional glögg spices. To find the ultimate coffee beans this year, Blossa went to El Salvador. The coordinates guide us to the plantation Finca las Delicias where the coffee is grown. The bottle is made in a brown matt, opaque finish with the year 11 distinctly printed and integrated in the coordinates.”
November 4, 2015 | 0 Comments
Designed by Sand Creative | Country: United Kingdom
“The Kent Cider Company is proud of its traditional methods of production, but its outlook is more contemporary than most Cider brands. The redesign reflects this, while giving it a more vibrant and upbeat personality.
Navigation was difficult with the previous design so each variant was made more distinctive, starting with its own stylised tree, each bearing one huge fruit to communicate the single variety used in production. All the information below is held within its roots.
A hexagonal shape, inspired by the corners of apple crates, was also introduced to create a more distinctive badge, to which bold vibrant colours were added.
The detail continues to the bottom of each label. The Russet variant for example is also known as ‘old leather coat’ due to its rough skin. This is reflected in the illustration and the supporting graphic elements, such as the Alcohol volume holding shape which is also the sign for leather.”