September 8, 2010 | 2 Comments
Designed by Neumeister | Country: Sweden
“Input: Orrefors is associated around the world with unique glass articles, art glass, and custom glass. A classic Swedish design company. This time, how ever, the designer was a student of University College of Arts, Crafts and Design in Stockholm and with his series You/We he wanted to attach a younger target group.
Output: The Design solution emphasizes the idea of us being individuals, but at the same time always part of a family, group… crowd. Choosing pins as the classic young symbol of sharing an opinion or liking. To quote Cassius Clay: “Me, you… we.” In general a modern design solution for a glass that is supposed to have a life outside of the cabinet.
Outcome: You/We has recently been launched in stores all over the world and received a great deal of attention.”
August 12, 2010 | 12 Comments
Designed by Ekta Mody | Country: United States
“The assignment was to design the branding and package for a challenging consumer product. I chose toilet paper as a majority of consumers including myself struggle most often to find the details of the thickness/quality on the product package. My research showed me that most existing packages focus on the brand name, soft colors and comforting graphics, thereby making it difficult for the onlooker to get important details regarding the product from a distance.
I named the brand MULTIPLY, as toilet paper is available in a variety of thicknesses or plies that increase the hygiene and comfort value. Attempting to solve the simple issue of convenience for the buyer, I decided to focus on the info graphic 1ply, 2ply and 3ply. This series of 3 packs clearly identifies each quality at a single glance on the shelf while indicating the product itself through the visual language.”
August 6, 2010 | 4 Comments
Designed by ISAK | Country: United Kingdom
“We wanted to have smart and re-usable gift packaging for our cups, pretty enough for people to actually save them and to want to use them again. That’s why the text is located at the bottom and they have a decorative pattern all around. The insert that holds the cups in the box is removable.”
August 3, 2010 | 4 Comments
Designed by Sophie Greve | Country: Germany
“Laundry Bag is a line of high class detergent. During research I found out that a vast amount of all detergent packaging is completely overloaded with colours, typography and additional information. The elegant design of “Laundry Bag” not only tells you for which fabric it is used, but also shows it. The letters are filled with different kinds of fabric to show immediately for what kind of material it should be used.”
August 2, 2010 | 6 Comments
Designed by Stu Taylor | Country: United States
“Environmentally friendly laundry soap that uses only what is necessary to get your clothes fresh and clean while keeping the ecological impact low.”
July 26, 2010 | 4 Comments
Designed by Gilnei Silva | Country: Brazil
Colory is a packaging concept from Brazilian designer Gilnei Silva. The colors on each can are used to identify the different type of paint bases, acrylic, oil, etc.
July 13, 2010 | 1 Comment
Designed by Eduardo del Fraile | Country: Spain
“Tixol presented a range of white insulating treatments with different finishes. The graphic concept represents the action of the paint once it has been used over different backgrounds; the diagonal white line represents the final finish of the product.
The client put a well-known American brand as an example of the furthest they wanted to go. The graphic solution had nothing to do with the recommended brand but, when Tixol presented its new range of products at an international fair, said brand approached their stand to congratulate them on the presentation of their new products.”
June 24, 2010 | No Comments
Designed by Wai Lun Wong | Country: Australia
Incredible work from this third year design student from Hong Kong who is currently based at RMIT in Melbourne, Australia.
“Ware House is an industrial company which sells products for the home. I used simple graphics and die-cut shapes to emphasize the quality of the products. The shape of the diecut is exactly the same as the shape of the product.”
June 9, 2010 | 3 Comments
Designed by Acrobat | Country: United Kingdom
“Denby celebrate their 200 year anniversary in 2009. We were privileged when asked to create the Bicentenary branding, POS and some very special packaging for this important event.”
June 8, 2010 | 1 Comment
Designed by Monnet Design | Country: Canada
“To introduce Gourmet Settings’ bold new line of Høverkraft dinnerware we decided to highlight the beauty and simplicity of the pieces. High-contrast, close-up photographs do the talking on the front of the box. Informative, no-nonsense copy on the sides explains the features of the dinnerware as well as the steps taken in designing and manufacturing each piece. The straightforward elegance of the box sets it apart from the cluttered look of the competition.”