May 13, 2012 | 2 Comments
Designed by Samantha Szakolczay | Country: United States
“For this conceptual project, students were to chose a pre-existing and well-known brand and develop a line of skin care products. The key factor in deciding upon a brand was that it was not currently affiliated with a skin care line of products. The challenge was then to maintain equity within the brand and translate that into skin care.
Altoids has always been a product meant for a mass audience of both men and women. As a largely popular breath mint in the United States, the mint product is slightly more expensive than the average breath mint price. In maintaining such characteristics, Curious is a skin care product that is clinically proven to cleanse and refresh the skin. The product is meant for both men and women and offers skin care products that clean, treat, and sooth the skin.”
May 10, 2012 | 6 Comments
Designed by Common Complex | Country: United States
“Our intention was to create a design that celebrated the rebirth of an old craft. We wanted a design that would feel right at home in a grandma’s kitchen—the kind of grandma that might show you her old biker tattoos while she readies the tea and Sunday paper. Time regained.
Gordy’s handcrafted pickles and preserves are a labor of love. Each thoughtfully designed recipe uses fresh, local produce & responsibly cultivated spices.”
May 9, 2012 | 2 Comments
Designed by Victor Branading Design Corp. | Country: Taiwan
“Kiyu Meteorological Station taro production from Jiaxian, Kaohsiung, is an unforgettable delicious snack in the Taiwanese memory. This packaging line boldly attempts to use the product itself different tastes, and does not make sense forming interesting combination with weather images. The changing weather referred to as touched the senses of taste, the spicy taste of mustard make us cry like a rain; spicy flavors makes you stamping like thundering; fragrant curry, such as the beautiful moonlit night, sweet caramel taste is charming sunny; taste mixed with different levels of integration, the taste buds also will comply with the incredible weather to start cross-sensory journey.”
May 8, 2012 | 9 Comments
Designed by Heckler Design | Country: United States
“The product’s mass and shine are its primary selling points. Wrapping it tightly in a clear box was the best way for people to appreciate those qualities.”
May 7, 2012 | 3 Comments
Designed by Katerina Teterkina | Country: Russia
May 7, 2012 | 2 Comments
Designed by Morkman | Country: Sweden
“Sigtuna is a micro brewery in the city of Sigtuna, outside Stockholm. The brewery was founded in 2005 by a number of beer enthusiasts. The brewery has received nomerous awards for its beer and the success continues.
The new label design aims to highlight the premium image of the different beers. Today Sigtuna is sold both at the monopoly retailer ”Systembolaget” and the finest restaurants”
May 4, 2012 | 1 Comment
Designed by R Design | Country: United Kingdom
“R Design was approached by Tesco to redesign their entire range of standard and standard plus fresh fish that covered over 50 lines.
The idea was to emulate the buzz and atmosphere of a bustling fishmongers/fish market. The labels were designed to reflect the hand crafted feel of a chalkboard. All the typography was hand drawn and paired with illustrations that highlight the fish type. On the standard plus lines the illustrations change from the fish to that of the flavour or ingredient that comes with the product. e.g. King Prawns with Chilli & Coriander.
Bright colours are used throughout both ranges to differentiate between the fish type and create hierarchy within the product titles and descriptions. The design was able to adapt across several pack formats achieving a consistent look across the range and strong stand out on shelf as well as engaging the consumer.”
May 3, 2012 | 0 Comments
Designed by Cinzia Bruschini | Country: Italy
Cinzia Bruschini designed this box and its contents as away to package wedding prints for his clients. The calligraphy tags are completely handmade by Lena Calligrapher , and the stamps are from Verde Studio.
May 3, 2012 | 1 Comment
Designed by Atmosphere Design | Country: Canada
“We’re branding a series of 650ml bottles for Fort Garry Brewing for their Brewmaster Series. Kona Imperial Stout is the second beer in this series.
All these beers are strong in character and we want that reflected in the label designs in a bold, catchy way. With the ACL painted bottle print process we like to keep designs simple and bold so one can pick up the entire message and feel of the product on a single glance and to cut through clutter on the store shelves.”
May 3, 2012 | 0 Comments
Designed by Melanie Chernock | Country: United States
“One of our assignments was to redesign the packaging for De Cecco, a famous brand of pasta. The brand takes pride in their high quality pasta and Italian heritage. Because De Cecco is so well known and familiar to many, I decided to keep the original logo to offset the very modern redesign. A large window was chosen to emphasize the product while the rustic box and sticker label mimic the homemade packaging of fresh pasta.”