Lovely Package

Curating the very best packaging design


September 23, 2010 | No Comments

Designed by Rice Malarney | Country: United States

“Sophisticated simplicity in design, Sasaki flatware defines refined contemporary living. With Asian inspiration, the flatware is designed to almost become art, very simple and organic in both shape and style.

In coming up with the design of the packaging I felt that it was important to focus on the shape and style of the flatware and to try and celebrate the designers craft. The packaging is minimal and straight forward while at the same time showcasing a beautiful product. The overall box is black and white with a peppering of a bold colored fruit which enhances the focus onto the product. This becomes important so that the packaging is able to separate the product from all others and put it on a different, more sophisticated level.”


Student Work – Jolin Masson-St-Onge

September 20, 2010 | Comments Off on Student Work – Jolin Masson-St-Onge

Designed by Jolin Masson-St-Onge | Country: C

Frei Klavierspielen Nach Klavierakkorden


This conceptual light bulb packaging requires no ink and no glue. The wattage number is punched out of the cardboard, which wraps around the bulb to protect the glass.

via UQAM


Sylvania Halogen Bulbs

September 19, 2010 | Comments Off on Sylvania Halogen Bulbs

Designed by James Hallock | Country: United

Parkinsons Disease: Best-selling Book On The Internet


Designed in 2003 as a personal project. Corrugated cardboard tubes protect the bulbs and offer an interesting visual texture and a change from the standard cuboid bulb box. Thick edges mean these would still be able to be stacked and the recessed ‘lids’ help protect the bulbs from scratches while allowing the consumer to take a peek at the product inside.


Gauss LED

September 15, 2010 | 3 Comments

Designed by Fastway | Country: Russia

“One year after the release of energy saving bulbs Gauss has begun to produce LED bulbs and lighting based on future technologies. A good product without appropriate packaging is like a city without traffic jams or the President without twitter.

On the basis of color temperature the package boxes are divided into cold, warm and neutral. The quantity of diods is visualised too. Bulbs and lamps are like the happy couple — always together, but need different clothes. Everything is clear and clean — no ideal homes and “New!” signs.

The big LED family members have already settled all over the supermarkets.”


Peg & Awl

September 9, 2010 | 1 Comment

Designed by Margaux + Walter Kent | Country: United States

Decorative labels cut from old engravings cover the wood holding the candle, which acts as both package and product. An off-white, partially handwritten tag provides the hand crafted feel the company wants to communicate.


Orrefors You/We

September 8, 2010 | 2 Comments

Designed by Neumeister | Country: Sweden

Input: Orrefors is associated around the world with unique glass articles, art glass, and custom glass. A classic Swedish design company. This time, how ever, the designer was a student of University College of Arts, Crafts and Design in Stockholm and with his series You/We he wanted to attach a younger target group.

Output: The Design solution emphasizes the idea of us being individuals, but at the same time always part of a family, group… crowd. Choosing pins as the classic young symbol of sharing an opinion or liking. To quote Cassius Clay: “Me, you… we.” In general a modern design solution for a glass that is supposed to have a life outside of the cabinet.

Outcome: You/We has recently been launched in stores all over the world and received a great deal of attention.”


Student Work – Ekta Mody

August 12, 2010 | 12 Comments

Designed by Ekta Mody | Country: United States

“The assignment was to design the branding and package for a challenging consumer product. I chose toilet paper as a majority of consumers including myself struggle most often to find the details of the thickness/quality on the product package. My research showed me that most existing packages focus on the brand name, soft colors and comforting graphics, thereby making it difficult for the onlooker to get important details regarding the product from a distance.

I named the brand MULTIPLY, as toilet paper is available in a variety of thicknesses or plies that increase the hygiene and comfort value. Attempting to solve the simple issue of convenience for the buyer, I decided to focus on the info graphic 1ply, 2ply and 3ply. This series of 3 packs clearly identifies each quality at a single glance on the shelf while indicating the product itself through the visual language.”


August 6, 2010 | 4 Comments

Designed by ISAK | Country: United Kingdom

“We wanted to have smart and re-usable gift packaging for our cups, pretty enough for people to actually save them and to want to use them again. That’s why the text is located at the bottom and they have a decorative pattern all around. The insert that holds the cups in the box is removable.”


Student Work – Sophie Greve

August 3, 2010 | 4 Comments

Designed by Sophie Greve | Country: Germany

“Laundry Bag is a line of high class detergent. During research I found out that a vast amount of all detergent packaging is completely overloaded with colours, typography and additional information. The elegant design of “Laundry Bag” not only tells you for which fabric it is used, but also shows it. The letters are filled with different kinds of fabric to show immediately for what kind of material it should be used.”


Student Work – Stu Taylor

August 2, 2010 | 6 Comments

Designed by Stu Taylor | Country: United States

“Environmentally friendly laundry soap that uses only what is necessary to get your clothes fresh and clean while keeping the ecological impact low.”


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Lovely Package

Curating the very best packaging design