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Exploring the Authentic Vietnamese Experience at Droptt Cafe
“Droptt café merges tradition with modernity in its packaging design, offering an authentic Vietnamese experience. A Novelty Creative harnesses innovation to infuse new life into traditional Vietnamese coffee-making through unique, engaging packaging.”
Exploring the Royal Charlotte Liqueur: A Hidden Treasure from Brazil
Discover the Royal Charlotte liqueur, named after an important reef in Brazil. This exotic cocoa honey liqueur is as exquisite and elusive as the Marlin fish that inhabits the reef.
Capturing the Spirit of Sausalito: The Design Journey of Marin Coastal Gin Packaging
Discover how the Thoroughbred team channeled Sausalito’s unique history and artistic spirit into the packaging design for Marin Coastal Gin, blending elements of the landscape and vibrant local creativity.
Studio La Regina Designs Zafferano del Re
The “Zafferano del Re” logo features a contemporary depiction of King Alaric’s face framed within an irregular circle, evoking the design of ancient gold coins. Each package enhances this historical connection with a treasure map included inside, tying back to the legend of Alaric’s buried treasure.
Miller 64 Rebrands & Relaunches as 64 Extra Light
Miller Brewing Company introduces Miller Extra Light, a rebranded version of Miller64, targeting the growing low-alcohol beer market with a focus on balance and moderation. Anne Pando, Director of Activation for Miller brands, highlights the shift, stating, “This isn’t just a packaging refresh – it’s a new opportunity for us,” emphasizing the strategic repositioning away from calories to low ABV content.