The packaging design for the fictional East Point Coffee, created by the talented graphic artist Brett Lair, was born out of the desire to express his
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“…The name Pray Coffee Bar was inspired by the feelings that this musical style evokes, referring to a time, not so distant, when people “prayed” for
The Londrina-based design studio was responsible for creating “brand strategy, brand architecture, naming, product design, visual identity, packaging, and 3D design.” The varied color schemes used
“…To make this artwork as authentic and magical as our vision, our team put together a color palette that was as vibrant as the Colombian culture,
Organic shapes, bright colors, and custom illustrations are what define the brand identity and the packaging. Customers and potential buyers immediately get transported to the exotic
The curved initial ‘f’ resembles a smile, making it easier for the customers to associate with the brand. The color palette has been inspired by the
The focus behind the packaging was to let the consumers know that Coffee Punch transcends the set boundaries of complex rituals associated with specialty coffees.
“By displaying the “Old Fashioned Brewing Method” product value, we want the packaging design to become a strong brand identity and have a competitive value in
The idea behind the packaging was to evoke the feeling of freedom and happiness that birds flying in the wilderness experience.
Designed by Firma | Country: Spain “Granell coffees are roasted next to the Mediterranean Sea, surrounded by the fine weather, sun and scents that shape the
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