Lovely Package

Curating the very best packaging design

Isbjørn Lite

March 20, 2015 | 0 Comments

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Designed by by north™ | Country: Norway

“After the relaunch of Mack’s Isbjørn in February 2014, Mack’s Isbjørn beer has been a success, stealing market share from the competition, and is currently Mack’s best selling product. It seemed only natural to follow up on the product with a Lite version of the same brew. The design is closely related to the original Isbjørn, and being a calorie-reduced beer it only seemed natural to reverse the colors.”

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Teahouse Exclusives

March 15, 2015 | 1 Comment

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Designed by Peter Schmidt Group | Country: Germany

“Tea drinkers are individuals of strong character, people who like to indulge in a moment of deceleration in their daily lives, and this is the target group of Teahouse Exclusive’s “Everyday Line”. The packaging is of a bronze, shimmering quality and adorned with loosely drawn images of different cups and teapots, while thanks to a bold, colour coding approach, each tea variety immediately catches the eye. The typography has also been 100% handpicked, just like the teas themselves, with individual writing styles that promote their originality. This is as personal as it gets.”

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Patswerk Anniversary Beer

March 15, 2015 | 0 Comments

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Designed by Patswerk | Country: The Netherlands

“We like brewing beer and handing out presents. So we decided that our 7 year anniversary was the perfect time to combine these things. We created a super limited package for our clients and friends, including 2 home-brewed beers. A nice and smooth porter and one extremely hoppy IPA.

The packaging is printed using 3 carefully selected PMS colors, making the packaging really ‘pop’.The labels are silkscreened in 3 colors on transparent vinyl stickers, showing the color of the bottle.”

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MailChimp Playing Cards

March 15, 2015 | 1 Comment

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Designed by Fuzzco | Country: United States

MailChimp Playing Cards are a collaboration between MailChimp, Fuzzco, and theory11, with a design that reflects their philosophy of simplicity and fun. The result is breathtaking – featuring custom court cards, ultra thin borders, and an elegant back design.

Best of all, MailChimp is donating 100% of their proceeds to the Fugees Academy: a non-profit organization devoted to working with child survivors of war.”

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Corinne

March 15, 2015 | 0 Comments

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Designed by Anna Trympali | Country: Greece

“Corinne is a lyric poet from Tanagra in Beotia, modern in appearance and perceptions, independent, liberal, social, deep thinking. She loved reading, occultism and astrology.

Corinne’s mission is to create the most effective and high quality skin care, hand and naturally made, products using the most efficacious active ingredients around the world. Our inspiration is the nature and its precious treasures, which combined with passion, love, knowledge and responsibility, create natural, effective and innovative beauty and wellness products.”

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Zlaté Zrnko

March 8, 2015 | 1 Comment

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Designed by Michal Slovák | Country: Slovakia

“Zlaté Zrnko is premium arabica coffee roasted in Slovakia. The name Zlaté Zrnko means Golden Bean.”

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Contraband Playing Cards

February 22, 2015 | 0 Comments

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Designed by Joe White | Country: United Kingdom

“Designed in London by Joe White, Contraband Playing Cards were inspired by secret societies, conspiracy theories, and everything unknown. Every inch of the Contraband deck was designed from scratch – the court cards, the Aces, and even inside of the box.

Best of all: The Contraband Book Lamp. Two very special, 50-year old books. Each book has a secret. The top book is a functional lamp, handcrafted with an Edison bulb and antique nickel power switch. Slide the top book to reveal a secret compartment hidden inside. Four decks of Contraband Playing Cards reside within – yours to use or replace with contraband of your own.”

Check them out at theory11.

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Student Work – Sydney Goldstein

February 22, 2015 | 0 Comments

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Designed by Sydney Goldstein | Country: United States

“A unique food truck, obsessed with oddities. The pigeon follows the traveling circus from city to city.”

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Tusk Beer

February 22, 2015 | 1 Comment

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Designed by Roman Davydyuk, Yaroslav Cherkunov & Katya Chanysheva | Country: Ukraine

“Tusk craft beer. The idea was to express that the new beer is very severe. It’s meant for tough guys who don’t whine or complain about their life.”

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1800 Colección®

February 22, 2015 | 0 Comments

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Designed by Gary Baseman | Country: United States

“The launch of 1800 Colección® showcases the brand’s commitment to art and innovation, especially through creative packaging.  1800® Tequila commissioned Gary Baseman, a famed Los Angeles-based artist known for his dynamic pop art imagery, to create a stunning sculpture to encase the exceptional liquid. Baseman designed a pewter decanter he calls “Sirena Del Deseo” (translates to “Mermaid of Desire”), which tells the tragic story of true love and the fight to achieve it. This tale, about a Mexican warrior who perishes in the sea after traveling into the ocean depths in search of his enchanted mermaid, was the brainchild of Baseman, who was inspired by a trip to Mexico to witness the 1800® Tequila production process. The handmade decanter, which took close to three years to create, exhibits Baseman’s artistic philosophy of “the beauty of the bittersweetness of life.”

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Lovely Package

Curating the very best packaging design


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