Lovely Package – Curating the best packaging design inspiration

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Lovely Package - Curating the best packaging design inspiration
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Exponent approached Outlaw, a London-based creative agency, to create new packaging designs that were contemporary and fun. The inspiration behind the packaging design came from Gü’s
Lovely Package - Curating the best packaging design inspiration
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Keeping up with the company’s sustainability efforts, Memory® used fully recyclable materials for the packaging. Furthermore, the use of bold color palettes and fish patterns enhances

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Lovely Package - Curating the best packaging design inspiration

Laphroaig’s Wellington Boot-Inspired Gift Packaging Design

Laphroaig leverages story-telling to engage new drinkers, transforming the iconic green wellies into a giftable, reusable packaging for their single malt whisky. The wellie-inspired design disrupts traditional Scotch packaging, adding a playful touch to the brand’s history.