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Miller 64 Rebrands & Relaunches as 64 Extra Light
Miller Brewing Company introduces Miller Extra Light, a rebranded version of Miller64, targeting the growing low-alcohol beer market with a focus on balance and moderation. Anne Pando, Director of Activation for Miller brands, highlights the shift, stating, “This isn’t just a packaging refresh – it’s a new opportunity for us,” emphasizing the strategic repositioning away from calories to low ABV content.
KookSoonDang’s REA 2013 BORN: A Blend of Tradition and Modernity in Soju Packaging Design
Explore the harmonious fusion of modern design and traditional Korean craftsmanship in KookSoonDang’s REA 2013 BORN premium distilled soju. The design carries a narrative and embodies Korean soju heritage.
Revolt: An Innovative Blend of Tradition and Modernity in Beverage Packaging Design
Revolt, the trailblazing brand under Truangle, unites modernity with tradition in India’s FMCG landscape. Its beverage labels sport Devanagari script, dismantling linguistic barriers and fostering a sense of pride and connection among consumers.
Radiant Redesign of Sundrop Raisins Packaging
This concept by Joost Identities underlies the redesigned packaging for Sundrop Raisins. In this design, the grape acts as the central point
Bruhn Coffee Co: Criminal-Inspired Branding for a Boutique Brooklyn Coffee Shop
Explore the unique, criminal-inspired brand creation for Bruhn Coffee Co., a boutique coffee shop in Brooklyn. The design concept mirrors the hustle of New York City’s coffee scene.