Lovely Package

Curating the very best packaging design

Makers & Merchants

August 4, 2014 | 0 Comments

Designed by Horse | Country: United Kingdom

“Design studio Horse has worked with the UK-based Makers & Merchants to create the packaging for over 40 eclectic food and homeware products, each one made by a specialist artisan.

Horse created the brand name, identity and packaging for every product, ensuring the artisans behind each one had their stories of quality, craftsmanship and collaboration expressed through the different designs.

“The brand name, Makers & Merchants, reflects the approach to product creation, while the strict colour palette and bold graphic style ensures a sense of family,” explains Ian Firth, creative partner at Horse.  “This allowed the freedom to playfully reflect the personality of both the product and artisan behind it.”

Continue…

Wally

August 3, 2014 | 0 Comments

Designed by Character | Country: United States

“Wally is a sensor system that detects and alerts homeowners to water leaks and changes in humidity via their mobile device. Character created an identity system that extended across consumer touch points. Branding elements included website, mobile app, and retail packaging.

The new Wally identity needed to establish a sense of trust and warmth. Consumers needed to feel assured that this is a product that they could rely on to protect their homes. By extending the two ‘L’s in Wally, Character crafted a logotype that subtly yet playfully represented the way the sensors communicate with the main hub via wiring in the walls.”

Continue…

Legend Distilling

July 30, 2014 | 1 Comment

Designed by Also Known As | Country: Canada

“The client and project overview: Legend Distilling came to us with a fresh idea to open a craft-based distillery in the heart of Naramata wine country in BC. They wanted to offer something different to the wine tour market and believed that the BC distillery industry needed something new and fresh. We worked with them to create a strategy for their initial product releases and a framework for future additions to the Legend family. We also focussed on taking strong product and lifestyle photos and created supporting print and website design to drive sales in the tasting room and distribution channels.

The design and creative solution: The strategy was simple, we can’t design another ‘me too’ product, Legend was sick of seeing the same traditional designs on the shelves – they wanted something that offered the market something new and unexpected. With ‘Stories worth Sharing’ as our central creative concept, AKA developed the overall brand as well as product names and packaging that leveraged local BC legends and worked with a local tattoo artist to create custom illustrations to bring the legends to life on the bottles. We wanted every detail to be considered, from container selection, non-traditional colour selections and print finishings to create something that stands out from the crowd.”

Continue…

Q Gin

July 28, 2014 | 2 Comments

Designed by Puigdemont Roca | Country: Spain

“Our client wanted a Gin to sell in night clubs. We proposed them the naming of Q in accordance to Poker Cards, in allusion to a night icon. We created a clean and impacting design giving importance to the lettering, completely personalized.”

Continue…

Simpsons Beverage

July 23, 2014 | 3 Comments

Designed by Constantin Bolimond | Country: Belarus

“The drink was brought to life together with the cartoon characters in 1987. Maybe it’s wine, may be not. We are inviting you to find out yourselves. The contents have been kept secret for 26 years now. While the ingredients remain the same, their proportions differ from time to time. That is why you will never get bored from this drink! We can assure you that you will not be left disappointed.

The design is inspired by the works of Pieter Mondrian.”

Continue…

Incense Chocolate

July 23, 2014 | 0 Comments

Designed by Puigdemont Roca | Country: Spain

“We used the concept of a chocolate bar to design the packaging for this liquor. Screen-printing was used  to get a great visual impact on shelves.”

Continue…

Spinster Sisters Co.

July 22, 2014 | 1 Comment

Designed by Andrew Cruz | Country: United States

“Inspired by vintage soap packaging, Spinster Sisters Co. approached me to design a unique, tactile box with a handcrafted feel that would allow the product to be seen, and the scent experienced. These small batch handmade soaps are produced with the finest natural ingredients. Rich with essential oils and botanicals, the products are gentle, sulfate free, pthalate free, and hypoallergenic.”

Continue…

Orazio’s

July 22, 2014 | 2 Comments

Designed by Brief | Country: Canada

“Rationale – Branding and packaging design for Orazios Olive Oil. Appearing in North America for the first time, Orazio’s Olive Oil is 100% traceable from tree to table. Italian extra virgin cold pressed, organic, non GMO and produced on strict DOP standards. The branding and packaging for Orazios Olive Oil is a true reflection of its family roots and its brand essences: Humble, pure, simple and clean. These brand elements are reflected from the corporate identity itself to the one colour print job on all applications.”

Continue…

Left Field Cider Co.

June 24, 2014 | 0 Comments

Designed by Also Known As | Country: Canada

“Left Field Cider Co. is a handcrafted english style cider, founded by two sisters and supported by awesome family and friends. The cider is brewed and bottled at the family ranch in Mamette Lake, BC, a place that you have to visit to get the full experience. This is not your average sugar-y, cooler style cider – it’s all natural, super dry and refreshing as hell – seriously, there’s nothing like it on the market. For the new cider packaging, we took a new approach from their core packaging – focusing on the craftsman approach to creating a premium cider. We created an adaptable label that each year could be used with new variations of cider batches from year to year.”

Continue…

Pepperjack

June 19, 2014 | 0 Comments

Designed by The Collective | Country: Australia

“Brief: The new Pepperjack “Graded” tier consists of two wines, each specially created to drink with specific cuts of steak, and the client wanted this message to come across strongly. Our challenge was to ensure that the new wine looked like an integral part of the Pepperjack brand, which is largely identified through its cream label applied at an angle on the bottle, but with a completely individual personality. The brief was to come up with a solution that was as distinctive as – and complemented – the core tier’s highly recognizable cream label.”

Continue…

Page 3 of 34612345...102030...Last »

Lovely Package

Curating the very best packaging design


Sponsors