Latest in package design
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Lidl’s Noma Kefir: A Modern Take on a Traditional Dairy Product with a Unique Packaging Design
Noma Kefir by Lidl merges modernity with Mediterranean, Greek, and Eastern heritage. The packaging design draws inspiration from Cyprus’ handmade mosaics, creating a contemporary yet traditional appeal for the modern consumer.
Miller 64 Rebrands & Relaunches as 64 Extra Light
Miller Brewing Company introduces Miller Extra Light, a rebranded version of Miller64, targeting the growing low-alcohol beer market with a focus on balance and moderation. Anne Pando, Director of Activation for Miller brands, highlights the shift, stating, “This isn’t just a packaging refresh – it’s a new opportunity for us,” emphasizing the strategic repositioning away from calories to low ABV content.
Crafting the Perfect Blend: The Artistry Behind Kristone Craft Grape Brandy Label Design
Explore the artistry behind the fused label design of Kristone Craft Grape Brandy, a testament to the craftsmanship, innovation and dedication of Crystal Rain Distillery. Discover how tradition meets modernity in packaging design.
KookSoonDang’s REA 2013 BORN: A Blend of Tradition and Modernity in Soju Packaging Design
Explore the harmonious fusion of modern design and traditional Korean craftsmanship in KookSoonDang’s REA 2013 BORN premium distilled soju. The design carries a narrative and embodies Korean soju heritage.
Plymouth Gin Launches Second Ocean Edition Bottle in Partnership with Ocean Conservation Trust
Boundless Brand Design reveals the new ‘Ocean Edition’ bottle for Plymouth Gin in partnership with the Ocean Conservation Trust. The design incorporates sustainability with eye-catching seagrass illustrations on a recyclable blue-tinted bottle.
